Mesto Sily: the yacht trips homepage
פרויקט

Mesto Sily

שנה
2022
לקוח
Mesto Sily

אודות

Mesto Sily, Place of Power in Russian, runs yacht trips with signature routes for people who work in digital. We made the brand identity, the visual style and the website.

Challenge

The brand needed an identity, a visual style and a website that could present every new trip on its own page.

Approach

The wordmark stacks the two words of the name under a single wave. The style is soft gradients from lilac to coral, frosted glass cards over big sea photography and a wide, bold typeface for headlines.

A calendar of trips

The homepage works as a calendar of trips. Upcoming routes sit on large photo cards with dates and tags such as yachting, volcanoes or roadtrip, and past trips get a short story with a link to photos.

Two large trip cards with photos, dates and tags: the Canary Islands and Montenegro
Finished trips: cards for Sicily and Turkey with a short story and a photo each

A page for every trip

Every trip has its own page: a full-screen hero with the trip number and dates, a photo gallery, a route map with numbered stops, a day-by-day plan, the yachts with their captains, what the price includes and a booking form.

The day-by-day plan with photos for Tenerife, La Gomera and El Hierro
The day-by-day plan for Kotor, Sveti Stefan and Luštica Bay

On a phone

היקף

  • 01זהות מותג
  • 02Wordmark
  • 03Visual style
  • 04עיצוב אתרים
  • 05Trip pages
  • 06Mobile version