Mesto Sily
- 2022
- Mesto Sily
Over ons
Mesto Sily, Place of Power in Russian, runs yacht trips with signature routes for people who work in digital. We made the brand identity, the visual style and the website.
Challenge
The brand needed an identity, a visual style and a website that could present every new trip on its own page.
Approach
The wordmark stacks the two words of the name under a single wave. The style is soft gradients from lilac to coral, frosted glass cards over big sea photography and a wide, bold typeface for headlines.
A calendar of trips
The homepage works as a calendar of trips. Upcoming routes sit on large photo cards with dates and tags such as yachting, volcanoes or roadtrip, and past trips get a short story with a link to photos.
A page for every trip
Every trip has its own page: a full-screen hero with the trip number and dates, a photo gallery, a route map with numbered stops, a day-by-day plan, the yachts with their captains, what the price includes and a booking form.
On a phone
Scope
- Merkidentiteit
- Wordmark
- Visual style
- Webdesign
- Trip pages
- Mobile version
